KidStrong General Manager

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  Deliver KidStrong's curriculum to kids ages crawling–11 in dynamic, high-energy 45-minute classes
• Develop Brain, Physical, and Character in every session — not just athletic skills
• Build genuine relationships with kids and families before, during, and after class
• Achieve and maintain Coach Certification through the HQ Training & Certification team
• Know the why behind our curriculum and communicate it clearly to families and your team

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  Set the culture — define it, model it, protect it
• Recruit, hire, onboard, develop, and hold accountable a high-performing coaching team
• Conduct regular 1:1s and coach evaluations to drive consistent coach development
• Develop your AGM as a future GM — their growth is part of your job
• Hold the team accountable to KidStrong's member experience standards in every class and every interaction
• Lead center staff meetings focused on culture, development, product, and performance
• Stay current on weekly programming rollouts and ensure center-level adoption to maintain class quality standards
• Stay up to date on all HQ communications and execute initiatives 
• Attend weekly leadership meetings and all required HQ coaching, rollout, and update calls
• Own change management for all required processes, systems, and initiatives — ensure full team alignment and adoption

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  Understand your numbers, identify opportunities, and build and implement plans to hit your targets
• Own the full member experience — from a family's first trial to long-term membership
• Manage center scheduling and payroll, ensuring accuracy and alignment with the employee handbook and all required policies
• Manage daily, weekly, and monthly center cleaning and maintenance
• Schedule, sell, and staff KidStrong Camps and parties to maximize center profitability
• Manage center reputation including online reviews and local community presence
• Ensure brand consistency across all center-level activity

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  Drive membership growth through proactive lead management including outbound calls, SMS, and email
• Own all sales and operational targets and implement strategies and tactics to meet or exceed them 
• Convert trials into memberships by delivering an amazing trial experience and holding your team to the same standard
• Source and attend local community events to build brand awareness and generate leads
• Manage event leads and follow-ups to drive bookings and support conversion from event attendee to membership

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  Genuine passion for working with kids — non-negotiable
• High energy, strong presence, and the ability to lead a room of kids, parents, and coaches
• Athletic or coaching background, ideally with kids ages crawling–11
• Proven leadership or management experience — you've led people and delivered results
• CPR/AED certified (or willing to obtain)
• Availability including evenings and weekends (typically 4 weekday + 1 weekend shift)
• Physically active — you'll cover miles on the floor, demonstrate movements, and move equipment up to 25 lbs per shift

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  Experience in sales, enrollment, or membership-based environments
• Familiarity with tools like Glofox, LearnUpon, CareerPlug, or ADP
• Background in PE, child development, athletic training, or pediatric OT/PT
• Experience managing and developing a team — not just supervising one

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  Clear growth path — GM → Regional Manager → multi-unit leadership as we expand
• Real development investment — ongoing training, certifications, and leadership programming
• A team worth leading — collaborative, mission-driven, zero-ego culture
• Competitive compensation — salary plus performance bonus
• Full benefits — Health, Dental, Vision, PTO
• Work that sticks — you'll feel the impact on kids, families, and your team every single day